How Valuable Do You Think Trade-Marks Are?

By Vanessa DeDominicis

The World’s 10 Most Valuable Brands (2012)

Rank Trade-mark Trade-mark Value  (USD)
1 APPLE $ 183 Billion
2 IBM $ 116 Billion
3 GOOGLE $ 108 Billion
4 McDONALD’S $ 95 Billion
5   MICROSOFT $ 77 Billion
6     COCA-COLA $ 74 Billion
7 MARLBORO $ 74 Billion
AT&T $ 69 Billion
VERIZON $ 49 Billion
10   CHINA MOBILE $ 47 Billion

* Data: Business Insider

SLOGANS ARE EQUALLY VALUABLE ……. CAN YOU NAME THE HUGE CORPORATIONS THAT OWN THESE POPULAR SLOGANS?……….
SNAP! CRACKLE! POP! ® … THINK FRESH EAT FRESH ® ….. HAVE IT YOUR WAY ® ….. I’M LOVIN’ IT ® …. CONNECTING PEOPLE® … IT’S EVERYWHERE YOU WANT TO BE® … NOTHING RUNS LIKE A DEERE® … THE ULTIMATE DRIVING MACHINE® … WHEN IT ABSOLUTELY, POSITIVELY HAS TO BE THERE OVERNIGHT® …. BUILT TOUGH ® … THE MILK CHOCOLATE MELTS IN YOUR MOUTH-NOT IN YOUR HAND® … THE BEST A MAN CAN GET® ….. ZOOM ZOOM ®

Vanessa DeDominicis is offering a free 30 minute trade-mark consultation. Please see attached brochure for more details. Vanessa practices in the area of business law. As a Registered Trade-mark Agent with the Canadian Intellectual Property Office and the United States Patent and Trade-mark Office, her business law practice has a specific focus on intellectual property law, including filing Canadian and US trade-mark applications and advising clients on infringement issues. You can contact Vanessa on 250-869-1140 or dedominicis@pushormitchell.com to discuss the registration of your trade-mark. This information applies as a general rule ONLY and may change depending upon the specific circumstances of your own situation. You should consult a lawyer before acting on any of this information.